We possess within us two minds. So far I have written only of the conscious mind. I would now like to introduce you to your second mind, the hidden and mysterious subconscious.
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[:en]This week, we have met the marketing team at BEONPRICE and we’d like to tell you about the evolution of this young company. BEONPRICE offers technology solutions for hotel revenue management, that is, they help hotels to make important commercial and marketing decisions. The company…
We started hearing about Revenue Management or Yield Management some years ago. These terms have often been treated as synonyms but they are not really so. The debate around this issue is not new. Today, I will present some arguments trying to erase the subtle differences existing between these…