We possess within us two minds. So far I have written only of the conscious mind. I would now like to introduce you to your second mind, the hidden and mysterious subconscious.
Phone: + 1-888-1554-456-123
Email: themesupport@gmail.com
Fax: +63 918 4084 694
[:en]In these times in which social networks are something so essential for any company tools have appeared to unify all these and be able to take better control over them. We have been curious about how they work and if it would be profitable to…
[:en]As marketing gurus say, content is king. This is so true that, according to a report by HRS, there’s a direct relationship between the quality of the content generated by a hotel brand and the number of bookings. This report claims that the more complete…
[:en]Not long ago we came across Genial.ly, a platform created by a startup based in Córdoba (Spain) that contributes to the democratization of social and interactive content. We decided to give it a go and we like its philosophy; it helps to make difficult things…
[:en]After reading a post by Mabel Cajal we’d like to tell you about some marketing actions related to the Zero Moment of Truth (ZMOT), a marketing term coined by Google in 2011. What is ZMOT? The zero moment of truth (ZMOT) refers to the research process a…
[:en]Today we are going to list five easy actions related to technology that will contribute to improving hotel processes. We have already mentioned some of them on previous posts but we will put them together. Free Wi-Fi It’s not the first time we write about…
[:en]Today, we’d like to tell you about Houtel, a new application that enables hotel guests to get all the information they need to enjoy a full experience during their stay. Some time ago, we wrote a post about the free Wi-Fi controversy. In this regard,…
[:en]You know that Winhotel is very active on Twitter, and you know that this is not the first time we write on the importance of being active on this social networking site. Some time ago, we carried out a research study, where we dag into…
[:en]Who said there’s no room for further innovation in the hospitality industry? At Winhotel, we want to prove this wrong by highlighting the importance of emotions -and its analysis- in the hospitality industry. We all know about the multidimensional character of our industry. There are…
A recent study, published by Stephani K.A. Robson, (professor at the Cornell School of School Administration) and Breffni Noone (associate professor at the Penn State of Hospitality Management), has thrown light on the criteria users follow when browsing the website trying to find accommodation. The…
Year after year, traditional advertising has been at the basis of mass consumption. Social networking sites have changed the setting and, today, communication is no longer controlled by the companies themselves. One-way communication has ceased to exist. Companies use more and more online communication channels,…