Recursos

El contenido es el rey

[:en]As marketing gurus say, content is king. This is so true that, according to a report by HRS, there’s a direct relationship between the quality of the content generated by a hotel brand and the number of bookings. This report claims that the more complete…

Los mejores hoteles de sol y playa

[:en]Since we started this blog, we have written about capsule hotels, boutique hotels, theme hotels, art hotels, underwater hotels and luxury hotels. It’s pretty common to classify hotels and, in fact, today we are going to talk about a type of hotels we’ve never written…

¿Cómo se comportan los millennials en el hotel?

[:en]We’ve heard a lot about millennials but the truth is that we need to know more about their habits and behavior. There’s a research study, recently published in Oracle Hospitality, whose title is ‘Millennials and Hospitality’ that explains the relationship between millennials and technology and…

Hoteles compatibles con el arte

[:en]Some weeks ago, we wrote a post about the opening of the Joan Miró Hotel and Museum where we told you about the -often intimate- relationship between the world of fine arts and the world of hospitality. This kind of fusion is very trendy in…

Estancias por horas

[:en]The hospitality industry is constantly receiving pressure from users to adapt to new trends, undergo modifications and modernization of hotel facilities and keep up with the needs of new tourists. To maximize occupancy and pull in more money most hotels need to change their business…

Worktel: oficinas por horas.

[:en]The world of experiential market is undergoing a profound revolution. Among other changes, we have witnessed how buildings and other spaces have been repurposed to offer clients new experiences. As we use to do, we’ll provide some examples applied to the hospitality world. From old…

Arte, hotel y cultura.

[:en]It’s not the first time we write about the experiential travel movement, which includes themed hotels. Some months ago, we wrote a post listing some hotels where guests plunge into a completely different world as they try to relax and disconnect from work. Today, we’d like to…

Hotelero: ¿Cueces o enriqueces?

[:en]It’s not the first time we write about how hotel chains behave on Twitter. A couple of years ago, we did some research to learn more about the behavior of luxury hotels on this social networking site and we arrived at interesting conclusions about their overall communication…

Detalles que hacen repetir

[:en]There are not many articles in specialized magazines or blogs about repeat guests. Some years ago, keeping guests coming back was one of the main aims of hoteliers but loyalty is understood in a different way today. The hospitality industry is a rapidly changing one…