We possess within us two minds. So far I have written only of the conscious mind. I would now like to introduce you to your second mind, the hidden and mysterious subconscious.
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Our challenge today is to apply the famous Maslow’s Hierarchy of Needs to the hospitality business. This theory is still relevant today to understand human motivation and personal development in workplace environments and business management. The idea is that people have basic needs in life…
There are more and more hotels that can be classified as boutique hotels. It is one of the ways for small hotels to face changes and adapt to new scenarios. This tendency is now found in both sun and beach hotels and urban areas. What…
One of the most difficult things for hotels today is to get more direct bookings and break dependence on the so-called intermediaries. Times are changing and, while they browse the website trying to find suitable accommodation, users find a wide range of choices. Hotel bookings…
Some weeks ago we were looking into client disloyalty in the hotel business. We reached the conclusion that, due to the great range of choice in this business, hotels must learn how to differentiate from their competitors. Today, we are having a look at some…
When you have been working in the same sector for a while, you tend to think that everything has already been invented and there is no much room for innovation. I don’t agree with this. I think that a constantly, and rapidly, changing environment translates…
Times are changing and this is something we must face: new scenarios and conditions, different likes and interests. Tourists today don’t have the same expectations they had yesterday. Those who work offering products and services that contribute to the renovation of this sector know that…
Last week, we were talking about how to design a newsletter as a means to communicate with clients and show the latest novelties. Today, the post will be focused on how to measure client satisfaction, something extremely important for hoteliers. These days, it is necessary…
The idea for this post came to us when we were thinking about the different business models implemented in hotel establishments. Each hotel has its own business model and, obviously, there is a need to find the most appropriate tool for their management. Today, we…
The trend towards an integration of different external functionalities into the PMS stems from the need to save time and money, improve clients’ management and get a higher degree of automation. Consequently, centralization will increase, as every function will be managed from a single location….
It is not the first time I write about the distinctive features of the tourism industry. I will dare to be a little more specific in this post and limit these characteristics exclusively to the hospitality industry. Nevertheless, in a very general manner, I am going…