We possess within us two minds. So far I have written only of the conscious mind. I would now like to introduce you to your second mind, the hidden and mysterious subconscious.
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Blogs became popular some years ago but the blogging movement is picking up speed and we can see a lot of companies creating their own blogs as they realize the benefits of blogging. This tendency is even more common if we have a look at…
At the end of April 2013, OMExpo (Online Marketing Expo), the reference event for digital marketing industry and online advertising will take place in Madrid. This event has been taking place since 2004. Every year, OMExpo gathers together the most innovative leaders in the marketing,…
Searching on the Internet, I have found an article signed by Tamara Sánchez and Romén Mesa, members of Tourism Revolution Blog, in which they list ten things a hotel manager shouldn’t do. These errors have been extracted from a list provided by the Hotel Internet…
Fitur has launched an interesting initiative to foster the use of social networking sites in tourism promotion and create closer ties with opinion leaders in the travelling sector from this continent. This is why Fitur organised, for the first time, an online contest to find…
Talking Hotels is a research project that analyses of the presence of over 50 Spanish hotel chains on Twitter. The authors are part of the Hoteles Sociales team. The project’s main aim was to check whether those firms facing scarcity of resources could rival bigger…