We possess within us two minds. So far I have written only of the conscious mind. I would now like to introduce you to your second mind, the hidden and mysterious subconscious.
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[:en]Today, we are going to talk about outsourcing. Outsourcing is subcontrating a service provided by a third-part company. The first company entrusts one or several companies to do a specific job in order to save time, money and resources. It’s not easy to talk about…
This what the not-so-new concept of glocalization claims. Applied to companies, they must adapt to the special characteristics of each place, differentiating their product according to local demand. You know that we love to apply concepts from different fields to the industry we are more…
Our post today is about CSR (Corporate Social Responsibility) and its application to the hospitality industry. CSR is a concept whereby companies contribute to social, environmental and economic development. CSR strategies add value to business practices; they help companies to be more competitive and keep…
Today, we are going to write about a type of establishment that can be placed under the umbrella of experience tourism. At themed hotels, facilities, services, staff clothing and even food revolves around a specific theme or central idea, going from far-away fantasy worlds to…
There’s a new technology startup company in Spain specialized in adventure tourism. It’s similar to Booking.com but they don’t focus on selling beds. Instead, they sell experiences, urban and adventure tourism. As we wrote in this post, new generation travelers look for more than just a…
The Balearic Islands are considered a sun & beach destination, which is commonly associated to non-sustainable, mass tourism. These days, there’s being a heated debate over the introduction of a tourist fee to preserve the environment. We won’t take sides in this matter now but…
[:en]In contrast to the post we wrote last week, we are going to tell you about a hotel whose staff are not humans. The Henn Na hotel, recently opened in Japan, is staffed by robots that perform most of the tasks. Its name translates as “weird…
The focus in the hotel industry today is to offer customized services, new experiences and unforgettable holidays to our customers. We all seem to have this in mind but, as technology is gaining ground, we tend to forget that a hotel is run by people,…
Does online reputation have a positive impact on hotel sales? Last week, the magazine Tecnohotel interviewed the founders of Cases Noves hotel, a small rural hotel in Alicante. The size of the hotel and the charming rustic rooms are perfectly in tune with the surroundings of…
Tourism is a cross-cutting issue that depends on multiple and varied elements. The hotel industry, which is in turn under the umbrella of the tourism industry is increasingly flirting with other related industries. Hotels need to have as many playmates as possible in order to…